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The TechCrunch Prime 3

Brian could have discovered the proper MacBook: Brian offers us the ins and outs of the brand new Apple MacBook Professional 14-inch M2 Max, through which he writes, “It’s a reaffirmation of the ‘Professional’ in MacBook Professional: chunky, heavy, blazingly quick, stuffed with ports and filled with one of the best the corporate has to supply.” This is likely to be the 2023 model of “Mikey likes it!” In the meantime, Matt opinions the 2023 Mac Mini, what he calls “a severe contender with the M2 Professional.
Appears like extra layoffs: One other tech firm reveals that its eyes have been larger than its abdomen in terms of hiring. This time, Spotify is the one slicing jobs, Romain studies. The music streaming firm will lay off about 600 folks, or 6% of its workforce.
Give ’em one thing to ChatGPT about: After a lot hypothesis, Microsoft confirmed that it’ll make investments an undisclosed variety of billions in OpenAI, thus extending the businesses’ partnership. Kyle has extra.

Startups and VC
TechCrunch Stay is coming into its third season, and Matt is, frankly, ludicrously psyched to be main the occasions once more this 12 months. The primary occasion is on February 1, 2023, and can function a well timed dialogue on what to do if your organization can’t increase a Collection A. Cambly’s Sameer Shariff and Benchmark’s Sarah Tavel are talking on the first one — keep tuned for what’s coming down the pike!
And now we have 5 extra for you:

Failures are useful IP: Defend your startup’s detrimental commerce secrets and techniques
Picture Credit: dem10 (opens in a brand new window) / Getty Pictures
Patent functions and GitHub codespaces are apparent items of mental property, however so are the embarrassing errors and lifeless ends that each firm encounters.
Rivals can be taught rather a lot from rivals’ failed A/B exams, unsuccessful e-mail campaigns and wasted engineering cycles, writes Eugene Y. Mar and Thomas J. Pardini, attorneys with Farella Braun + Martel LLP in San Francisco.
On this publish, they provide recommendation for safeguarding your “detrimental know-how,” together with basic ideas for outlining and managing commerce secrets and techniques.

Three extra from the TC+ staff:

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Large Tech Inc.
Simply when Salesforce thought it was protected to return within the water, the corporate now has an activist investor coming in and taking a multibillion-dollar stake. Ron writes that whereas Elliott Administration is trying ahead to working with Salesforce, there could possibly be one thing else behind it: “Elliott sometimes takes a stake in an organization to make modifications in the way in which the corporate operates with the purpose of slicing prices and rising shareholder worth. In some instances, it tries to push CEO modifications and even promote the corporate, though that appears much less possible on this case.” You be the choose.
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